Hermana Studio

full brand experience, web design, social

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Hermana Studio —
Statement Pieces for the Modern Misfit

 

Role — Designer
Timeline — October 2018

Hermana is a modern and minimal jewelry studio based in Tribeca. Their unique pieces and handmade creation is unique in the industry, and their main brand goal was to increase awareness and create a different and special customer experience. We developed the branding, print collateral, packaging, and social media presence for them.

 
 
 
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 BRAND GOAL

Pulling from recent and successful social trends, our design decisions were developed with the Insta-famed woman looking to develop a unique statement in her accessories. We branded towards the Modern Misfit; a consumer that looks for uniqueness and flare, while still being grounded to the colors and photography that follows these recent trends.

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Like what you see? Let’s create something curvy together.

start a project

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